welcome to the alchemy case studies – your go-to destination for real-world success stories in school branding and communication. here, we showcase how districts have tackled challenges like inconsistent branding, disengaged communities, and unclear messaging. our posts provide insights into strategic communication plans, brand development, content creation, and more. whether it’s a full rebrand, a simple logo cleanup, or a strategic storytelling approach, these case studies provide insights into what’s possible with the right communication strategies. explore how our partner districts have transformed their brand presence and get inspired to take your own school’s communications to the next level.
every school has a story to tell.
the right branding and communication strategies help districts:
✅ increase engagement with students, staff, and the community.
✅ establish a professional, polished image that builds trust.
✅ make information clear, accessible, and visually compelling.
want to see what’s possible for your district?
check out these stories and get inspired!
looking for inspiration?
explore our case studies below and see how districts like yours have transformed their branding and communication. whether you’re tackling inconsistent messaging, building community engagement, or refining your district’s image, these stories highlight what’s possible with the right strategy.
bringing your plan to life
discover how we transformed Elizabethtown Independent Schools’ strategic plan into an engaging, community-driven narrative that resonates with students, staff, and families.
more than a mascot
explore how a refreshed school identity strengthened pride, culture, and community engagement within a district.
the power of a strong logo
learn how a bold, well-designed logo serves as the foundation of a district’s identity and storytelling.
the design lab advantage
tired of lost logos and inconsistent branding? see how Kentucky Leadership Rising streamlined their visual identity with a one-stop branding hub.
beyond the logo
a great logo is just the beginning—discover how we help districts build a full set of branding assets for a polished, professional presence.
on brand every time
managing district branding just got easier! learn how Canva Teams and Brand Kits ensure seamless, consistent designs across all platforms.
picture perfect
say goodbye to outdated, mismatched staff photos! see how we helped districts create a professional, unified look across directories, ID badges, and social media
beyond the basics
see how Butler and Oldham County Schools expanded their brands to build stronger school pride and community engagement.
the foundation.
before you start telling your school’s story, let’s make sure it looks good. the foundation is where we set you up with a solid brand—scalable logos, email signatures, Canva brand kits, and all the basics you didn’t know you needed (but totally do). every great story starts with a strong foundation, and this is step one to looking like you’ve got it all together—even on the days when you feel like you don’t.
access hours.
already nailed the basics? now it’s time to level up. access hours give you fully customized, hands-on support to tackle whatever communications challenges come your way. think of us as your school PR sidekicks—helping with social media, storytelling, branding, crisis comms (yep, we do damage control too), and anything else you need to keep families engaged and informed. you dream it, we help make it happen.
