Frequently Asked Questions

Explore our FAQs to learn more about how we can support your school or district's public relations needs.

  • What services do you offer for school and district PR teams?

    We specialize in brand development, strategic communications consulting, community engagement, and content creation for schools and districts. Our services include comprehensive brand management, social media strategy, and multimedia storytelling.

  • How can our school benefit from a PR strategy?

    A strong PR strategy boosts visibility, trust, and community support for your school. We help you tell impactful stories that engage parents, students, and stakeholders, positioning your district as a positive force in your local community.

  • Can you help with social media management for school districts?

    Absolutely. We create customized social media plans that engage your audience, manage your reputation, and align with your goals, using proven strategies that resonate within educational communities.

  • What sets your services apart from other PR firms?

    We bring specialized expertise in the education sector, offering in-depth understanding of school-specific communication challenges. Our approach is both strategic and adaptive, tailored to the unique needs of schools and districts. We have over 50 years serving in schools in various roles.

  • How do I get started with your services?

    Contact us for a consultation to discuss your district's PR goals and challenges. We’ll assess your needs and create a custom plan to enhance your public relations impact.

  • Do you provide training for school PR teams?

    We work with district PR directors to build capacity at the school level for communication.  This includes developing systems and processes and perhaps training when needed to empower your team with the skills and tools needed for effective communication and brand storytelling.

  • What types of content can you create for us?

    We begin with what we call the foundation, helping ensure a strong brand identity.  We create a variety of content, including press releases, newsletters, social media posts, video scripts, and feature articles, all tailored to resonate with educational communities.


  • How can we measure the success of our PR efforts?

    Part of our goal is to work with you to determine how you would define success and ensure that the work we complete for you is aligned to your long-term goals and initiatives for your individual school and district.


  • Is there a long-term commitment for your services?

    We offer both project-based services and long-term partnerships, giving you flexibility based on your district’s specific needs and budget.

  • Do you provide website content and updates?

    We offer content creation and regular updates for school websites, including blog posts, event announcements, and news releases. Our approach ensures your website stays current and relevant, which improves SEO and engagement.  We have experience working with FinalSite, Thrillshare, Wix, and Google Sites.


  • What experience do you have with educational public relations?

    Our team has extensive experience in educational PR, working closely with school districts and educational leaders to navigate their unique challenges. Our expertise allows us to build effective communication plans tailored specifically for the education sector. Check out our case studies for Etown Independent or Crestwood Elementary

Additional Resources

For more information on our services and how we can assist your school or district, feel free to reach out or explore our website.