transforming  communications for education communities


communication is essential for school and district success

effective communication is more than just an asset; it's a necessity for thriving schools and districts. however, keeping everyone aligned can be daunting. disengaged parents, high teacher turnover, and declining student enrollment can create a ripple effect of chaos, confusion, and overwhelm for administrators, educators, and families alike.


by prioritizing clear and consistent communication, schools can foster a supportive community, improve teacher retention, and boost student engagement, ensuring a positive environment for everyone involved.

start small, achieve big: our step-by-step approach


tackling large challenges like district-wide communications can seem daunting, but we believe that significant change begins with small, manageable victories. this is our approach to helping schools improve communication and engagement. by focusing on one step at a time, we pave the way for long-term success.


let’s work together to transform your school’s communication strategy, one victory at a time.




from lost to found:

clarifying your school's identity

from chaos to clarity:

overcoming communication overload

from overlooked to engaged:

building stronger connections

  • dealing with branding that leaves families and the community lost?

    poor and mismatched branding can create confusion about your school’s identity and values. it’s time to bring clarity and cohesion to your brand. 

    learn more
  • struggling with communication overload?

    discover how district leaders can transition from chaos to clarity with our streamlined and personalized systems of support. say goodbye to the overwhelm and disorganization, and hello to efficient, prioritized communication that ensures critical information reaches the right people. 

    learn more
  • feeling overlooked and struggling with low family engagement?

    our custom promotional products and digital toolkits, “the elements,” are designed to address these challenges head-on. 

    learn more
  • struggling with communication overload?

    discover how district leaders can transition from chaos to clarity with our streamlined and personalized systems of support. say goodbye to the overwhelm and disorganization, and hello to efficient, prioritized communication that ensures critical information reaches the right people. 

    learn more
  • feeling overlooked and struggling with low family engagement?

    our custom promotional products and digital toolkits, “the elements,” are designed to address these challenges head-on. 

    learn more
  • is your school’s inconsistent and unclear branding leaving families and the community lost?

    poor and mismatched branding can create confusion about your school’s identity and values. it’s time to bring clarity and cohesion to your brand. 

    learn more
  • feeling overlooked and struggling with low family engagement?

    our custom promotional products and digital toolkits, “the elements,” are designed to address these challenges head-on. 

    learn more

from overlooked to engaged:

strengthening communication with personalized tools



from lost to found:

clarifying your school's identity


  • is your school’s inconsistent and unclear branding leaving families and the community lost?

    poor and mismatched branding can create confusion about your school’s identity and values. it’s time to bring clarity and cohesion to your brand. 

    learn more
  • struggling with communication overload?

    discover how district leaders can transition from chaos to clarity with our streamlined and personalized systems of support. say goodbye to the overwhelm and disorganization, and hello to efficient, prioritized communication that ensures critical information reaches the right people. 

    learn more

from chaos to clarity:

overcoming communication overload


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Learn more

This is a paragraph. Writing in paragraphs lets visitors find what they are looking for quickly and easily.

Learn more

This is a paragraph. Writing in paragraphs lets visitors find what they are looking for quickly and easily.

Learn more

bridging  marketing excellence with decades of  educational expertise


at the alchemy collaborative, we blend the creativity and strategic thinking of a top-tier marketing agency with the deep insights and understanding that come from decades of experience in public education. our team of seasoned educators and communication experts work together to craft impactful, tailored solutions for your district.


this unique combination ensures your message resonates effectively with your community, driving engagement and success.


A woman wearing glasses and a yellow shirt is smiling for the camera.

I can't say enough great things about Brooke and the team she has built at the Alchemy Collaborative! They all do amazing work, communicate effectively and efficiently, and are just wonderful people to work with. We have partnered with them throughout this entire school year and are already looking forward to getting things rolling with them again this summer into back-to-school 2023!

Kali Ervin

Director of Communications, Bullitt County Public Schools

Outstanding service and Alchemy gave us great advice on how to improve the quality of what we do and get the product to our intended audience smoothly and efficiently!

Matt Robbins

Retired Superintendent, Daviess County Public Schools

President, Kentucky Council for Better Education

I love the Alchemy Collaborative. The professionalism of Ms. Kristen Waits and Ms. Brooke Goff were outstanding. Ms. Waits designed the perfect graduation invitation for out graduates and the most outstanding banner to represent our school. If want professionalism and the most responsive team to market your brand, call The Alchemy Collaborative. Our students were so excited to have the new banner they wanted to have their pictures taken in front of it.

Sarah Vivian

Principal, The Academy, Franklin County Schools

Brooke Goff and team are amazing partners! I highly recommend them!

Dr. Jim Flynn

President, Kentucky Association of School Superintendents

Retired Superintendent, Simpson County Schools

The Alchemy Collaborative is my favorite business to work with especially when it comes to branding and promoting our Career and Technical Education pathways! They are phenomenal, professional, and a pretty good time! Brooke and her staff helped us market our programs and think how to effectively communicate our success to families, partners, and our community. Shelby County will continue with this company for years and years to come!

Kelly McNew

Workforce Liason, Shelby County Public Schools

I love working with Brooke at Alchemy Collaborative. Her creativity knows no bounds. I can send her the seed of an idea, and she knows just how to make it fresh and exciting. And it’s paying off. Each week I am able to deliver my message more and more people. It’s an understatement to say she has exceeded my expectations. 
Most importantly, she has earned my trust - which is essential when your name is your brand

Brian D. Smith

Hardin County Clerk

Former Director of Economic Development for Congressman Brett Guthrie

We have absolutely LOVED working with The Alchemy for our projects for our school. The creativity is off the charts. Kristen is such a joy to work with as she is incredibly helpful and responsive.

Beth Lodmell

Principal, Collins Lane Elementary School, Franklin County Schools